The Thirsty Turtle brand was created many years ago, after lengthy discussions between Steve and his son, Skip. The two would often meet to brainstrom ideas and brands, and always had a long list of ideas and opportunities.
Some years ago, Steve & Skip created a brand called “Lahaina Fudge Company” in the exact same location as the Thirsty Turtle spot. They operated the business for two (2) years, and then sold Lahaina Fudge Company to focus on the salt water taffy business.
The new owners quickly changed the name to the Hawaii Fudge Company, and operated from the same Front Street location for many years. In the meantime, the salt water taffy business – Big Wave Taffy – expanded into retail stores across the six Hawaiian islands and has become very successful.
But Steve & Skip always knew that one day, they would get the original location back that they so desired. On February 20, 2020 that dream became a reality.
With little hesitation, the father-son team knew they wanted a Cold Drink & Hot Dog place – finger foods ideal for hungry, price-conscious tourists walking along Front Street in Lahaina Town on West Maui.
On March 1, 2020, construction begain. Skip is continuing to own/operate Big Wave Taffy, and Steve is now totally dedicated to the Thirsty Turtle brand.
But Due to the pandemic, the Thirsty Turtle will open sometime in 2020. And the dream will be fulfilled — offering reasonably priced drinks and finger foods for tourists on Front Street.
Stop By And See Us!